Be genki believes that everything is connected. That everything has an affect on something else; an action can impact the environment, an emotion can infiltrate your body. That’s why the brand chooses ingredients and methods that work with the environment, not against it. With products that work with your body and life, and not against it.
The brand was born when its founder, Sam, created a special blend of essential oils to help improve her friend’s state of mind. She began working with her to introduce self-care rituals into her day to help build her health, too. Weeks later that friend made the choice to stop taking anti-depressant medication. That oil blend was Be Serene.